Yankee Reconstructed won’t be available until January 3, 2016. Why would you want to order it now? Well, first, there’s the simple matter of forgetfulness (and that’s something that happens to everybody, not just us seniors.) Between today and January comes that whole holiday season, with all of its distractions. And when January arrives, you’re going to be exhausted, even if not hung-over. Will you remember to order my book on January 3rd? Probably not. But if you have pre-ordered it, it will arrive, just in time to fill that empty void that follows the holiday season.
Here a few other advantages to pre-ordering:
1. Most pre-orders carry a reduced price tag. My “Yankee Reconstructed” is available for pre-ordering at $3.99 on all major e-book retailer sites: Apple iBooks, Barnes and Noble, Kobo, and Kindle.. On January 3rd, the price will be $5.99, so you’ll save $2.00 by ordering now. What’s even better, you don’t have to pay a thing until the book ships. So order it in October, and by the time your bill arrives in January, you won’t even notice that you’re paying for it.
2. Forward to me a copy of the confirmation e-mail you receive when you place a pre-order (on any site) and I’ll enter your name into a “Happy New Year” drawing. One lucky winner will receive an autographed trade paper version of the novel, complete with matching bookmark.
3. Let’s suppose you have a history-loving friend who enjoys historical novels, and you want to give her a book for Christmas. She might really enjoy my novel set in the period of Reconstruction, but it won’t be out in time for Christmas. With a pre-order, you can ask me to send her a Christmas card that will announce the “gift-to-come.” It will have a picture of the book, the date of arrival, and include your name as the giver. Problem solved, and you don’t even have to wrap the gift.
But let’s be honest. I get more out of a pre-order than you do, at least in the short term. And to understand why, you have to understand the methods by which “Best-Seller” lists are compiled. Every company has its own algorithms, but the idea is the same. The more copies a book sells, the more copies it will sell in the future. And since most of these lists are compiled every week, if not every day (or in the case of Amazon, every hour), the most recent sales take on an enormous importance.
Here’s how pre-orders are counted.. They don’t get charged — or paid for — until the day of publication. So for several months, the pre-orders can pile up. And if a whole lot of people have pre-ordered the book, it will zoom to the top of its category ratings on the day that those sales all hit the cash register at the same time. Pre-orders have the ability to create instant best-sellers. So WHEN you buy a book matters more than the simple act of buying it. That’s why pre-orders are so important. They are some of the kindest gifts you can give your favorite author.